Increasingly, organizations of all size and across all industries are addressing their carbon footprint as a means to differentiate their products and services.  The race to sustainability is on and it will create a market disruption unlike anything seen in the past 100 years.

Innovation and brand expansion, however, will require keen market insight and rich organizational intelligence.  Insight that can only come from a robust, 360-degree view of an organization’s true climate impact.  Today, most organizations rely on manual data entry, disparate excel spreadsheets or ad hoc survey mechanisms to probe the organizations footprint.  In many cases these processes can be off by orders of magnitude, exposing marketing executives to faulty assumptions, inaccurate communication and accusations of “greenwashing.”  In many countries, and especially in the USA, state and federal agencies are beginning to sanction organization for erroneous or unproven climate impact statements.

With GreenBoard Technology’s automated data collection, rich analytics and tailored reporting, the risk of faulty assumptions is reduced – allowing marketing teams to communicate and innovate with confidence. With GreenBoard, your climate change message just got… manageable.